It includes a wide variety of tasks and activities, including but not limited to, acquiring raw materials, transportation, storing and relaying inventory to the different stores. It is an elaborate term that encompasses some functions of procurement and operations. Moreover, the inputs put forth by supply chain are fundamental in devising executive strategies as they can point out slow-moving inventories and expedite the placement of fast-moving stock.

In addition to this, the company can identify those assets which make up the majority of the sale and can specifically target those products in specific stores. The company can save huge investment in under-selling inventories and can save in warehouse costs by implementing just-in-time inventories. It will not be an overstatement to say that in some business, a well-functioning supply chain is what provides the company a competitive advantage.